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  1. Go to Shopify Admin → Apps → Quizify.
  2. Open a quiz from Dashboard or My Quizzes (click Edit or create a new quiz).
  3. In the Quiz Builder, click Integration in the left icon menu.
  4. Choose Marketing.

Before You Start

Add a User Form so users can share an email when you want marketing tools to sync leads. Most marketing syncs need an email from the quiz submission. If no email is collected, those tools may not receive the lead.

Available Apps

IntegrationWhat it is forRequired PlanGuide
MailchimpSend quiz leads to a Mailchimp audienceGrowth PlanOpen Mailchimp
KlaviyoSend quiz leads to a Klaviyo listGrowth PlanOpen Klaviyo
ActiveCampaignSend quiz leads to an ActiveCampaign listGrowth PlanOpen ActiveCampaign
OmnisendSend quiz leads to OmnisendGrowth PlanOpen Omnisend
BrevoSend quiz leads to a Brevo listGrowth PlanOpen Brevo

Why to connect Email Marketing tools ?

The real benefit of connecting is what you can do with the data after it is synced. Instead of treating every lead the same, you can use the rich information collected through your quiz to create a personalized marketing experience:
  • Segment users based on their interests: Group contacts by the specific answers tags (e.g., skin concerns, fitness goals, dietary preferences).
  • Create personalized email campaigns: Greet new subscribers with dynamic email copy and recommendations tailored to their quiz results.
  • Send follow-up emails to specific groups: Deliver specialized promotional offers or educational tips to targeted customer segments.
  • Build automated customer journeys: Trigger automated multi-step welcome sequences in Mailchimp the moment a lead finishes the quiz.
  • Deliver more relevant product recommendations: Re-engage shoppers with emails showcasing the exact products recommended on their quiz result page.