Marketing

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Navigation

1. Go to Shopify Admin → Apps → Quizify.
2. Open a quiz from Dashboard or My Quizzes (click Edit or create a new quiz).
3. In the Quiz Builder, click Integration in the left icon menu.
4. Choose Marketing (or leave All selected).

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Before You Start

Add a User Form (or email field in the user form) so users can share an email when you want marketing tools to sync leads. Most marketing syncs need an email from the quiz submission. If no email is collected, those tools may not receive the lead.

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Available Apps

Integration	What it is for	Available plans
Mailchimp	Send quiz leads to a Mailchimp audience	Growth Plan
Klaviyo	Send quiz leads to a Klaviyo list	Growth Plan
ActiveCampaign	Send quiz leads to an ActiveCampaign list	Growth Plan
Omnisend	Send quiz leads to Omnisend	Growth Plan
Brevo	Send quiz leads to a Brevo list	Growth Plan

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How to Connect

1. Open Integration → Marketing (or All).
2. Click the app card.
3. Enter your Private API Key.
4. For ActiveCampaign, also enter your API URL.
5. Click Connect.
6. Choose a list or audience if asked, then save.
7. Keep the connection enabled for this quiz.
8. Publish and complete a test quiz with an email address.

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What Data Each App Receives

Quizify typically syncs after a quiz submission on the live storefront. Data usually comes from User Form fields and answer tags.

Integration	Main data sent	Email required?
Mailchimp	Email, name, phone, tags	Yes
Klaviyo	Email, name, phone, quiz title, tags, score/type	Yes
ActiveCampaign	Email, name, phone, tags	Yes
Brevo	Email, name, phone, tags	Yes
Omnisend	Email, name, phone, tags	Yes

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Mailchimp

Data	Details
Email	Subscriber email address
First name	Mapped to Mailchimp FNAME
Last name	Mapped to Mailchimp LNAME
Phone	Mapped to Mailchimp PHONE
Tags	Quizify, answer tags, optional quiz score tag, optional product type tag

Contacts are added or updated in the selected list. Score and product-type tags appear when those result values exist for the quiz.

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Klaviyo

Data	Details
Email	Profile email
First name	Profile first name
Last name	Profile last name
Phone	Profile phone number (when provided)
source	Set to Quizify
Quiz Title	Name of the quiz
Tags	Quizify plus answer tags
Quiz score	Included when the quiz has a score result
Product type	Included when a personalized/product-type result exists

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ActiveCampaign

Data	Details
Email	Contact email
First name	Contact first name
Last name	Contact last name
Phone	Contact phone
Tags	Quizify plus answer tags

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Brevo

Data	Details
Email	Contact email
FIRSTNAME	First name
LASTNAME	Last name
SMS	Phone number
TAGS	Quizify plus answer tags

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Omnisend

Data	Details
Email	Contact email
First name	Contact first name
Last name	Contact last name
Phone	Contact phone
Tags	Quizify plus answer tags

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Connect Mailchimp (example)

1. Add a User Form with email (and name/phone if you want them synced).
2. Open Integration.
3. Click Mailchimp.
4. Paste your Mailchimp Private API Key.
5. Click Connect.
6. Choose the audience/list where leads should go.
7. Save and publish the quiz.
8. Complete a test quiz with an email address.
9. Check Mailchimp for the new contact and tags.

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Notes

• Integrations are set per quiz in the Quiz Builder.
• Marketing syncs usually require a submitted email.
• Always Save after connecting or changing settings.
• Always test with a real published quiz submission when checking synced data.